Good communication can make or break a business, especially in the world of contracting jobs. Picture this: text messages have an incredible 98% open rate, meaning almost everyone reads them. But how is this possible when you are busy out on jobs at all hours? We have the solution, let us show you why contractors should hop on the text messaging train, and how mixing it with email can seriously level up their business game.
The Magic of the 98% Open Rate:
Text messages have this superpower – a whopping 98% open rate. That means when you send a text, there's a really high chance it gets noticed and read right away. In a world where attention spans are short, this is like having a direct line to your audience.
Why Contractors Should Mix SMS and Email:
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Quick Chat: Got something urgent to say? Text messages are your go-to. They're fast and people tend to see them pronto. Combine this with email for more detailed discussions, and you've got a dynamic duo for all your communication needs.
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Get Personal: Emails are great for official stuff, but texts feel personal. By using both, contractors can strike a balance – sending important info through email and using texts for friendly reminders or quick updates.
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Keep Clients Happy: Every client is different. Some like the formality of email, while others prefer the quick vibe of a text. Integrating both means you can tailor your communication to suit everyone's style, keeping clients happy and informed.
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Stay on Schedule: Appointments and deadlines are the bread and butter of contracting. Use email for in-depth project details, and fire off a text for a friendly reminder. It's a one-two punch that ensures nothing slips through the cracks.
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Smooth Project Management: Coordination is key in any project. By blending SMS and email, contractors can seamlessly communicate with teams, subcontractors, and clients. Share the nitty-gritty through email and handle quick confirmations with a simple text.
But Who Has Time For That?
By using a platform like Local Boost, all your messaging is integrated. For example, someone messages you on Facebook about an estimate for a new roof. At the same time, someone is emailing you questions about a current project. With Local Boost, all these messages integrate to the same inbox. So no more hoping from platform to platform, or missing out on new clients.
Consider Local Boost your new secret weapon to customer communications. You'll be glad you did. 💪
