Reviews are your digital word of mouth. They give businesses insight into what they’re doing right and where there’s room for improvement.
Reviews can also be repurposed for social media, websites, and so much more.
But being consistent in actually asking for positive reviews and turning them into a tailored marketing tool takes up a lot of time for already occupied business owners. With automated review sharing, you no longer need to stress if you're doing everything you can to grow your business.
Let's take a closer look at why more and more small businesses are turning to review automations.
To start, let’s look at the importance of online reviews:
Over 90% of consumers read more than 2 reviews before decided on a business, service, or product. Half, over 5 reviews before deciding. More than 50% of consumers won't even consider using a business with less than four stars. It’s pretty obvious that highlighting your best customer feedback should be a priority when it comes to advertising.
What Are Automated Reviews?
Instead of manually compiling all your positive reviews, you can have platforms like Local Boost automatically identify top reviews. You can have auto-generated SMS messages that reach out to each customer once a job is complete.
How Is This Beneficial?
We know that keeping positive reviews at the forefront of your online presence is essential. So, why not make things even easier? Creating automations is a hands-off approach which in turn, allocates more time for you to focus on what you're best at!
User generated content and reviews have proven to boost brand engagement. But beyond that, it shows you are trustworthy and reliable to new potential customers and social media followers. And with this, you'll see an increase in closed deals.
Think about how much money you could save by implementing an automation rather than having a team member manual reach out to former customers on a daily basis. The ROI on your marketing efforts will speak volumes.
Sharing Reviews On Social Platforms
Boosts brand awareness: Having reviews in front of your social audiences ensures no one will miss them. This generates general awareness past experiences with your company.
Improves reputation: Positive feedback creates brand perception and credibility.
Social proof: UGC (user generated content) speaks to potential customers much louder than any promotional materials you may be using. Social proof can make all the difference to people looking to hire you.
Get Started
With tools like Local Boost, automated reviews are easier than ever. If you're ready to take your business to the next level, request a demo!
